Icron Technologies Corporation Announces Channel Partner Program

ExtremeTeam partners to sell extended range USB products

Vancouver, British Columbia, August 14, 2003 – Icron Technologies Corporation (TSX.V:IT) today announced the launch of its new ExtremeTeam program.

Icron is accelerating the marketing of its recently introduced USB Rover and its existing USB Ranger product lines through a global network of distributor and reseller partners in the information technology sales channel.

“Icron clearly understands the value of the channel and we appreciate the need to equip our partners with strong tools and profit opportunities,” said Kevin Lee, Icron’s vice president of sales and marketing. “We already have a core group of strong partners that includes industry leaders. This initiative will build our support in key areas that we have targeted,” he continued.

Leading with the USB Rover line-up that provides value-priced products for USB extension, Icron plans to expand its distribution to a larger number of wholesale distributors, value added resellers and online retailers in North America and Europe.

The ExtremeTeam partner program will deliver value that makes Icron’s partners successful and profitable while meeting the needs of their customers. Benefits of the program include:

  • Government/Education discounts
  • Web hot-link from Icron website to partner’s site
  • Joint marketing programs
  • Joint sales activities
  • Participation in Icron’s public-relations activities
  • Lead-sharing
  • Priority technical support

Interested distributors, resellers and retailers are invited to register online, contact Icronl at sales@icron.com, or call +1 604-638-3925.

About Icron Technologies Corporation

Icron Technologies Corporation is a leading provider of high-performance connectivity technologies for the computer marketplace. Icron’s patented ExtremeUSB technology is compliant with USB Implementers Forum requirements and touches several large worldwide markets from industrial automation to multimedia production and computer networking. The company provides packaged products, Original Equipment Manufacturer (OEM) modules, developer kits, and engineering and development services.

Icron is a publicly traded corporation and trades under the symbol “IT” on the TSX Venture Exchange.

Contacts

For further information, please contact the following:

Icron Technologies Corporation
Kevin Lee, Vice President, Sales & Marketing
kevin.lee@icron.com
Phone: 604-638-3924
Fax: 604-638-3930
Cavalcanti Hume Funfer Inc.
Cathy Hume, CEO
cathy@chfir.com
Phone: (403) 541-1225
Fax: (403) 410-7217
Linda Armstrong
linda@chfir.com
Phone: (416) 868-1079
Fax: (416) 868-6198

FORWARD-LOOKING STATEMENTS: Except for statements of historical fact, all statements in this news release – including, without limitation, statements regarding production estimates and future plans and objectives of Icron – are forward-looking statements that involve various risks and uncertainties. There can be no assurance that such statements will prove to be accurate; actual results and future events could differ materially from those anticipated in such statements.